Blond Absolu Routine
Whatever Your Blonde: You Dare, We Care. Blond Absolu provides instant fiber
care and immediate anti-brass action to achieve ideal blonding. Blond Absolu
maintains and perfects cool tones through deep ultra-violet neutralizers,
hydrates and fortifies the hair fiber, and illuminates hair from within.
Discover the blonde care regimen designed for your highlighted,
lightened, or bleached blonde hair.
Immediate Anti-Brass Action
Get 99% stronger* blonde hair with our first purple shampoo and hair mask that treats all your brassy and yellowing concerns while strengthening the fiber.
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*System of Bain Ultra-Violet + Cicaflash Conditioner + Huile Cicaextreme Vs. Non-conditioning Shampoo
Instant Fiber Care
Hair becomes 92% more conditioned* with our fortifying shampoo and conditioner.
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*System of Bain Lumiere + Cicaflash Conditioner Vs. Non-conditioning Shampoo
Ultimate Blonde Rescue
Stabilize color and illuminate lightened hair today with our newest in-salon post lightening treatment service.
shop nowHow do you Blond Absolu?
From platinum to highlighted, we’ve identified six iconic levels of blonde and the routines to match. Discover which Blond Absolu care routine matches your blonding need.
Before & After
Whether it’s tone correction or fiber care you're seeking, we have a solution for everyone. Scroll over the image to see our blonde before and after transformations.
Blonding has no limits when you have the right products to preserve the health of your hair.
The Why of Blonde
They make it their thing. Blonde is pure and vulnerable, yet bold and daring, irresistible. Blonde is everything and nothing, all at once. Oh, and have you heard blondes have more fun? What’s not fun is the drying, devitalizing effect bleaching can have on the hair, color fading and yellow, brassy tones popping up. But those are no longer concerns...
Infinite possibilities...
Blonde is not one look. It is unlimited, an infinite spectrum. From ice white, to buttery blonde, to sun-bathed locks and brightened “bronde.” There’s a different blonde for every woman, for every hair type, for every season, every mood.
Blondes demand the best
We found that every faux-blonde has her own feelings and philosophies about the color and how it sparks her soul. One thing they all have in common? None of them want to choose between gorgeous blonde and healthy, opulent hair. They want it all. And they want it fresh—no fading or veering into brassy territory.
All of the fun, none of the risk
It’s that demand for excellence and individuality that inspired us to create Blond Absolu, the ultimate care for faux blonde hair. We’ve revolutionized blonding care with six products to combine in customized rituals for bathing, treating and texturizing hair.The fibers are deeply healed and restored by hyaluronic acid and edelweiss sauvage. Ultra-violet neutralizers tone down brassiness and illuminate your desired blonde. Hair is silky, with the long-lasting feeling of “virgin” fibers.
So go ahead and dare to do it. Go blonde. We’ll be there, on the other side, with the very best ultraviolet healing care.
You Dare. We Care.
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